Expertise and skills – Lysios Public Affairs

Les competences

Lysios propose à ses clients une gamme complète de services pour définir et répondre à tous leurs besoins en matière de veille politique, législative et réglementaire, de relations avec les pouvoirs publics et d’intervention dans les processus décisionnels.

Monitoring

Legislative and regulatory political monitoring aims to:
Identify as early as possible the players, draft decisions and trends likely to have a positive or negative impact on the activity, interests or reputation of a company or organisation.
Follow and analyse the work of the government, Parliament and independent authorities in Paris, and that of the European institutions in Brussels.
Send clients real-time alerts and regular reports offering different levels of reading, from a quick summary to a detailed report.

Strategic advice

Lysios supports its clients in defining their institutional relations and lobbying strategy, based on the priorities identified with them, in order to:
Draw up short- or medium-term action plans.
Identify key contacts and, where relevant, other stakeholders with convergent, compatible or opposing interests.
Build arguments and position papers aimed at decision-makers or opinion leaders.
Write a White Paper setting out the proposals of a company or profession to the public authorities.
Carry out qualitative image studies among decision-makers to underpin and guide lobbying action plans.
Advise on and support the creation and management of professional associations.

LOBBYING

The lobbying actions carried out by Lysios alongside its clients or on their behalf aim to convince public decision-makers to steer or adjust their draft decisions in a way that is consistent with those clients’ interests. They also target players, public or private, who are not the final decision-maker but may influence them. Lobbying therefore consists in:
Supporting clients throughout the decision-making processes that affect them: government bills and private members’ bills, draft decrees or orders, regulators’ opinions, approvals or authorisations.
Arranging contacts with decision-makers at different levels of the decision chain (administrative, technical, political).
Conveying these clients’ positions and requests to the decision-makers concerned.
Supporting and representing clients before independent administrative authorities (Competition Authority, Higher Audiovisual Council, etc.).
Meeting political party leaderships ahead of major elections (presidential, legislative and European elections).
Raising the profile of a company or organisation ahead of any specific decision.
Promoting the institutional image of a company or executive and helping them develop their political, administrative, professional and trade-union network.

BUSINESS DEVELOPMENT AND FUNDING

Lysios works for its clients when their development requires specific institutional support. These actions consist in:
Seeking public funding (at local, national or European level).
Providing institutional support for:
fundraising and M&A operations,
industrial and commercial site set-ups,
restructurings and redundancy plans.
Seeking financial, commercial or industrial partners.
Building the visibility of economic players with public purchasers ahead of sales actions.

TRAINING AND COACHING

Lysios prepares its clients for institutional meetings (lobby-training) and helps them organise the “public affairs” function within the company.

Lysios also offers targeted training courses for private- or public-sector professionals who wish to learn how the European institutions work and their inner workings.

Training course 1

“Understanding European lobbying”

Keys to taking part in the European debate

Context:
In the process of adopting European Union acts, many players, institutional or not, can make their voices heard according to written and unwritten rules and practices that are constantly evolving.

Objective:
Gain a detailed knowledge of the relevant players, the means of intervention and the right moments to assert one’s views and interests throughout the decision-making process.

learn more about this training course

Training course 2

“European funding”

Keys to benefiting from a funding programme

Context:
The terms of participation in calls for proposals include a common body of rules, partly unwritten, that applicants to European Union funding programmes must follow.

Objective:
Get an overview of the main existing programmes, with a focus on “Horizon 2020” (innovation aid). Learn to identify the programmes most relevant to your project and prepare your response to a call for proposals.